Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping - Journey Mapping
Customer Experience Journey - Customer Experience Journey - Customer Experience Journey - Customer Experience Journey - Customer Experience Journey - Customer Experience Journey - Customer Experience Journey - Customer Experience Journey - Customer Experience Journey

What is Customer
Experience Journey
Mapping?

Discover it with Odaptos.

To map the customer experience journey, you need to capture what
users feel, not just what they say. Our system detects emotional
signals through facial recognition, voice, and language, revealing
insights beyond what traditional research can see.
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How Odaptos
is Democratizing
Access to Human
Insight in Customer
Experience?

Traditional user research has long been slow, costly, and often incomplete. Teams spend weeks collecting feedback, manually analyzing survey data, and trying to interpret vague or conflicting responses, which delays decisions and limits impact.

Odaptos platform Odaptos is AI-Powered User Testing

Odaptos
changes that

With AI-driven automation, companies can now
streamline customer experience journey mapping,
capturing emotional and behavioral insights in real
time, at scale, and with a level of depth that traditional
methods simply can’t match

A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look - A closer look

How our software maps your customer’s
experience
, step by step
Create a Project

Start by adding a new project to your workspace in just one click.

Configure 
Your Test

Define your goals, audience, and keywords to tailor the test
to your industry.

Interview Participants

Run AI-powered interviews using your users or by selecting from 3.5M+ tailored profiles.

Review
Your Results

Access clear, AI-analyzed feedback, success rates, and user sentiment in a single dashboard view.

Odaptos doesn’t
just collect data,

it tells stories.

Our platform combines AI-driven research
tools to help UX teams, CX leaders, product
managers, and marketers
capture real-time
customer sentiment, optimize faster, and
create better digital experiences, through
features like:

Think this could be a fit
for your business?

Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow - Built to Grow

From Startups to
Giants: Built to Grow

Whether you’re launching your first product or leading global innovation, our
model grows with you, adapting to the size, speed, and ambition of your team.

Solo

$ 59 / month

$637/ year

Team

$ 179 / month

$1,933/ year

Enterprise

Let's Talk

Solo

$ 637 / year

$59 / month

Team

$ 1933 / year

$179 / month

Enterprise

Let's Talk

30-day Free trial

30-day Free trial

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Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology?

About Us: The Vision Behind Odaptos

In 2020, Felipe Restrepo and Max Joannides founded the platform to gain a deeper understanding of how people experience digital products.  

Odaptos was born from a simple question: if humans can instantly sense emotions, why can’t technology?

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For decades, companies trusted what users said, missing what they felt. The issue isn’t listening, but listening to the wrong signals.

Expert in AI-powered
UX and product design

Senior UX Designer and Interactive Multimedia Specialist.

Maximilien
Joannides

Felipe
Restrepo

man Felipe Restrepo Expert in AI-powered UX and product design
logo linkedin
logo linkedin
man Maximilien Joannides Senior UX Designer and Interactive Multimedia Specialist

Felipe and Max created Odaptos starting from a simple question: If humans can instantly sense emotions, why can’t technology?

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Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology?
Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology? - Why can’t technology?

About Us: The Vision Behind Odaptos

In 2020, Felipe Restrepo and Max Joannides founded the platform to gain a deeper understanding of how people experience digital products.  

Odaptos was born from a simple question: if humans can instantly sense emotions, why can’t technology?

man Felipe Restrepo Expert in AI-powered UX and product design

Felipe
Restrepo

For decades, companies trusted what users said, missing what they felt. The issue isn’t listening, but listening to the wrong signals.

Expert in AI-powered
UX and product design

Senior UX Designer and Interactive Multimedia Specialist.

Maximilien
Joannides

logo linkedin
logo linkedin
man Maximilien Joannides Senior UX Designer and Interactive Multimedia Specialist

Felipe and Max created Odaptos starting from a simple question: If humans can instantly sense emotions, why can’t technology?

That idea gave rise to emotion-
centered customer experience
journey mapping powered by AI, to
reveal what words often hide.

Five years later, that answer has reached global tech stages, won international awards, and been featured in leading media outlets around the world.
logo tecahstars washington dc jp morgan
logo ces
logo ne tech week
logo w
Even Forbes
talked
about
Odaptos!

Your Emotions Make Better Products. Here’s How.
Odaptos created a proprietary video conference tool using artificial intelligence (AI) to detect emotions for use in product testing with customers.

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logo forbes
Odaptos supports global companies in finance,
healthcare, SaaS, e-commerce,and insurance,

where emotional UX insights drive trust,
clarity, and growth.

Connect with our team and discover
what Odaptos can do for you

Got questions
or ideas?

Got questions or ideas?

Curious about how
 AI can transform
 your user research?

We’ll help you streamline studies, uncover richer insights, and make smarter decisions, faster